About

ABOUT

Giampaolo Viozzi founded the footwear brand in 1976 at 21 years of age, when Italy was experiencing a development phase in the footwear industry. He started his business from his garage with a few employees and little funds. After a difficult initial period, he began collaborating with international clients, namely American and Canadian, that had arrived in the Marche Region on the quest for Made In Italy products. Giampaolo Viozzi has created the perfect balance between a personal vision and a family-run business, creating his empire around this vision. The business is currently managed by his sons Guido, Head of Production, Gioia, Head of Purchasing, Virna in Customer Care and Francesco Head of Sales.
Available in many countries all over the world, the brand has strong Italian roots, and a futuristic outlook.

MADE IN ITALY

The value of Made in Italy craftsmanship is at the very heart of our philosophy. Every pair of shoes epitomises the centuries-old tradition of Italian craftsmanship, handed down from father to son, from generation to generation. They are made in Parto Sant’Elpidio, in the Marche region in Italy, where making shoes is the very fabric of their society. We only use the best materials to ensure the quality that distinguishes our products from others. From the choice of leather to the sewing technique, to the application of the sole, every single step of the process takes place in Italy, by hand. All our materials are chosen to make the highest quality handmade shoes.

MADE IN ITALY

The value of Made in Italy craftsmanship is at the very heart of our philosophy. Every pair of shoes epitomises the centuries-old tradition of Italian craftsmanship, handed down from father to son, from generation to generation. They are made in Parto Sant’Elpidio, in the Marche region in Italy, where making shoes is the very fabric of their society. We only use the best materials to ensure the quality that distinguishes our products from others. From the choice of leather to the sewing technique, to the application of the sole, every single step of the process takes place in Italy, by hand. All our materials are chosen to make the highest quality handmade shoes.